Now thats what they call it Innovation or do we call it creativity no bounds, but in Pakistan not even wikileaks is an exemption to using it as tool on billboards. Of all the things it is the sanitary napkins and rightly so as the billboard below shows.
A pakistani advertising agency RG Blue communications takes the credit. It screams “WikiLEAKS butterfly doesnt” Butterfly sanitary napkins.
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The ad agency behind the work, RG Blue, says it has received a good response so far. PHOTO: COURTESY RG BLUE
KARACHI: Advertisements for sanitary pads are known for a lot of things — including elaborate phrases about wings, comfort and wearing white clothes without looking over your shoulder — but rarely for a sense of humour.
- WikiLeaks inspires feminine hygiene billboards in Pakistan (boingboing.net)
- Where are Marketing Ethics? (awgilani.wordpress.com)
- Pakistani Papers Publish Fake WikiLeak Cables Bashing India (newser.com)
- Confusion Over Origin of Fake Pakistan ‘Wikileaks’ (blogs.wsj.com)